The Asphalt Life Podcast: Episode 9
Knock KnockAtlas Roofing
Spring has sprung — and so can your sales! In this episode, Stan and Tiara talk to Sam Taggart, founder of D2D, the No. 1 door-to-door sales consulting company in the country. Sam explains how he started his business when he was 11 years old, selling coupon books door to door. And while some may think door-to-door sales is beneath them, Sam explains how and why this simple sales strategy can generate millions — even billions — of dollars in revenue.
In our digital world, where things like work ethic, communication and grit are often a rarity, Sam wants to inspire door-to-door sales professionals to hold their heads high — while also filling their wallets. He also discusses why roofing companies can greatly benefit from a door-to-door sales team.
Stan Bastek, national sales director for Atlas Roofing
Tiara Searcy, content and digital marketing manager for Atlas Roofing
Sam Taggart, expert door knocker
(1:52) History of D2D
(6:10) Relationships matter
(10:11) Misconceptions about door-to-door sales
(11:21) Tips for success
(15:23) What’s the competition doing?
(18:29) Training door-to-door salespeople
(19:59) Overgeneralizing the generations
(22:23) Integrating door-to-door sales into marketing strategies
(24:29) D2D events
(26:37) Online support (Facebook group, Blacklist, podcast)
(32:28) The hardest door...