Dan Worstell, an AtlasPRO+™ Diamond contractor, reluctantly got into the roofing business. Holding a degree in construction from LSU, he planned for a coat-and-tie, briefcase-carrying career. Instead, while looking for his dream job, he ended up working for a roofing company. Turns out, he...
Some people never seem to figure out what they want to be when they grow up, while others have a clear vision of their career path. Sam Taggart is one of the latter. Born to be an entrepreneur, Sam started his own business selling coupon books door to door when he was only 11 years old. As...
Seeking out roofing jobs may not be a priority — or even necessary — during the height of the busy season, however, doing a bit of legwork online ahead of slower periods can help you generate new business when you need it most. One of the best (and relatively easiest) ways to gain opportun...
With spring fully underway, time is running out to get your beach bod ready for summer! Whether you're a regular worker-outer or a wait-'til-the-last-minute gym hitter-upper, physical fitness not only makes us look better, but becomes more essential to our bodies as we age. It's Time to P...
From hair loss, balding and graying to low testosterone, high blood pressure and a slower metabolism, is there such a thing as aging gracefully? In this guest-packed episode, the gang discusses coming to terms with getting older and some of the things they’re doing to look good and stay he...
Our listeners may know Dmitry Lipinskiy as the founder of Roofing Insights, but now he’s also heading up a new company called Directorii — an online tool that helps connect contractors with homeowners. In this episode, he talks about the evolution of his career, and he shares five of the t...
Our friend Troy Clymer is back for another episode of The Asphalt Life Podcast! This time around, Troy tells us about the “secret sauce” for building partnerships in the industry and why “relationships matter.” The Asphalt Life Podcast - Ep. 37Building Relationships, CO...
The 2020 quarantine forced us to get creative when it came to staying connected to our contractors, sales reps and partners. To that end, we launched "Pro Talk with Stan" — a weekly video series on Facebook Live, which we also decided to share via The Asphalt Life Podcast. In this episode,...
Scott Waldman of R&B Roofing and Remodeling joins Tiara for this episode in which the pair discusses customer financing options. Scott covers the pros and cons of the five financing programs his company offers, as well as the good, the bad and the ugly of its marketing efforts. Plus, h...
In this special episode, Tiara welcomes her Atlas marketing teammates who share their backgrounds, upcoming projects they’re excited about and fun facts about themselves. In addition, they recap the summer of 2020 and what it’s been like living and working through COVID-19. ...
In this episode, Stan and Tiara talk to a couple of people who help protect more than just the roofs in their communities. Kendall Dykes, owner of D6 Roofing Co., and Samantha Stratman, territory sales rep for Atlas, also work as firefighters. Hear why they chose to volunteer as first resp...
In part one of this series, we talked about how to choose an SEO vendor. But what happens after you find one? In this episode, we cover three DIY ways you can leverage SEO on your website. Ethan Petroka, CEO of Omega SEO, joins Tiara and Alex for another great discussion. According ...
What the heck is supplementing? John Dye, founder of Art of the Supplement and director of marketing for Balance Claims, explains in this episode! The No. 1 golden rule in construction (don’t leave details off estimates) is being broken way more than it should. John details why this happen...
In this episode, Stan catches up with Derik Kline, CEO of Hail Trace, who explains how his weather-consulting company calculates its annual hail predictions. He also describes meteorology conferences around the world and how hail maps could help foreign markets such as Canada and Australia...
In this episode, Stan chats with Michael Gogan, product specialist for CompanyCam, a photo documentation app for contractors. The two sat down together at Topgolf in Atlanta during one of this year’s Highway to Hail events. Michael tells Stan how CompanyCam and Hail Trace came together to ...
In this episode, Tiara and Alex talk to Atlas sales rep Brad Bellamy, who explains some ways you can expand your network of contacts and grow your business in 2020. Did you know that only 17% of homeowners make purchase decisions based on price? Learn strategic ways to set your busi...
In this episode, Tiara and Alex Dale, regional sales manager for Atlas Roofing, discuss their busy Live, Roof, Play lifestyles. Alex explains his definition of success — “the constant chase of your potential true self” — and shares how podcasts fit into his continuing personal and professional gr...
In this episode, Troy Clymer, COO/CFO of Balance Claims, joins Tiara in the Atlas Lodge at the 2020 International Roofing Expo (IRE) in Dallas, TX. The two discuss their families and how they find balance (no pun intended!) in the Live, Roof, Play lifestyle. Troy explains how he met his bu...
Our ProForce Elite sales reps proudly personify the “Live, Roof, Play” motto. In the second part of our series highlighting some of our awesome sales team members, Tiara and Alex talk to Bill Taylor and Mike Walker. Bill covers Maryland, Washington D.C. and Northern Virginia. He tel...
Do you explain the “why” to your homeowners? If not, you could be missing out on potential jobs! In this episode, pro contractors Mike Holmes and Mike Holmes Jr. cover this and several other strategies that can help you win with homeowners. The audio comes from the awesome webinar we did w...
Click on the large image above to see the full-size gallery, which includes photos from Adam Stanley's lobstering adventures and space shuttle memorabilia and Cathy Acosta's Asphalt Life baby! We love our ProForce Elite sales reps — all 60+ of them! This incredible team of men and...
As summer 2019 winds down, Stan, Tiara and Alex chat about the highlights of the season and look ahead to fall. Everyone’s excited for football, back to school and upcoming events. The gang also discusses Atlas Roofing’s current promotions, which include a chance to ...
Whether you know a survivor or have lost someone to it, cancer has touched nearly every one of us. In this very special episode, Stan, Tiara and Paul share how cancer has affected their lives and loved ones. And in honor of Breast Cancer Awareness Month coming up in October, we’re excited ...
Spring has sprung — and so can your sales! In this episode, Stan and Tiara talk to Sam Taggart, founder of D2D, the No. 1 door-to-door sales consulting company in the country. Sam explains how he started his business when he was 11 years old, selling coupon books door to door. And while some may ...
In this episode, Stan and Tiara chat with Joe Hughes of Contractor Dynamics, which helps construction companies improve their digital marketing to grow their businesses. Learn what a brand is — and, perhaps more importantly, what a brand is not. Discover the roles company culture, customer commun...
Spring has sprung, and the warmer weather means more business — and more time being active outside. But the physicality of roofing isn’t enough to keep you in tip-top shape. In this episode, Stan and Tiara chat with Walter Romano and Jon Vitolo of RK General Contracting in Dover Plains, NY. Despi...
If you’re not maximizing your website’s search engine optimization (SEO) efforts, you could be missing out on countless job opportunities. In this episode, Tiara and Alex talk to Ethan Petroka, founder of Omega SEO, who explains what to look for in an SEO provider. Learn the difference between bl...
Ready to get into the financing game? In this episode, Tiara shares clips of her webinar with Wade Davis, national contractor programs specialist for Atlas Roofing, and Dave Segur, national sales manager at GreenSky, a leading provider of consumer financing. The trio discuss how financing can hel...